Feature Story

Shoney's: Lessons from a 70-Year Old Brand Reset

Shoney's, founded in 1947, is banking on a complete makeover with a new menu, a new look, and a full beverage bar.

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Franchise Consumer Marketing Conference

The Only Event For Franchisor Consumer Marketers

This year's 2017 Franchise Consumer Marketing Conference is so close we can almost taste it! There will be two full days packed with discussions focused on the hottest topics from building your brands to the latest technology.

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Recent Stories

Social Media Roundup: March 28, 2017

Social media marketing news you can use. This week: 1) Google's YouTube takes major hit as global advertisers pull ads; 2) Debunking 5 myths about obstacles to sales and marketing alignment; 3) 15 stats about the value and behavior of loyal customers; 4) Texas Applebee's franchisee will accept gift cards, certificates, and coupons from other brands during March.

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